Rose Cantine

Here’s an article in Wired about Michael Arrington’s rise from blogger to mini-media empire. When he started Techcrunch, he had no idea it would turn out to be one of the most influential technology blogs. Unlike boring tech websites run by large media companies, Techcrunch has personality (like its founder) and passion. It’s not written [...]

The New York Times has an article called Can Blogs Become a Big Source of Jobs which talks about bloggers who get paid to write articles on global blog networks such as b5media (based in Toronto) and those who use blogs to get more business. Consultants and entrepreneurs can attract new business using blogs. Indeed, [...]

Here are the first eight chapters on turning your blog into a media company. They are based on my experience as the founder of Muniwireless.com.
Part 1: birth of Muniwireless
Part 2: first year of Muniwireless
Part 3: finding a business model
Part 4: the Ninth Circle of Hell
Part 5: becoming a niche online publisher
Part 6: miracles happen [...]

I am in London Gatwick waiting for my flight back to Amsterdam. So I decided to log onto the BT OpenZone network. I am on the second level at Pip having coffee. The results were almost the same as KPN’s hotspot in Amsterdam’s Schiphol airport, just as pathetic. A true race to the bottom. Web [...]

Did you ever think that anyone writing a food blog could get published and end up on the Today Show? Clotilde Dusoulier, the woman behind the blog Chocolate and Zucchini, the best food blog in the world (in my opinion) recently published her first book and is now on a book tour in the US [...]

So how did Microcast take Muniwireless to the next stage, from a blog to a vertically integrated media company (as I mentioned in part 6)? What is Microcast’s business model? Sam Whitmore, who runs Sam Whitmore’s Media Survey interviews Joe Panettieri of Microcast. Sam writes:
Take a look at MuniWireless.com. It’s fronted by blogger Esme Vos, [...]

In part 2 of this series, I mentioned that it took me a year to make money (via advertising) from my blog, Muniwireless.com. You won’t attract advertisers in the first month of blogging because you probably won’t have a lot of readers.
How many visitors do you need to attract advertisers? How do you get and [...]